Why We Built Orb: A Message From our CEO

Why We Built Orb: A Message From our CEO

Why We Built Orb: A Message From our CEO

Why We Built Orb: A Message From our CEO

Written by

Written by

Kate Dohaney, CEO Orb Group

Kate Dohaney, CEO Orb Group

Kate Dohaney, CEO Orb Group

We didn’t start Orb to be another content company.

Orb exists because content today isn’t linear. It’s an always-on, high-volume ecosystem and most systems weren’t built for that reality. Brands are operating with outdated structures in a world that demands agility, clarity, and control. 

So we reimagined content operations from the ground up. Fusing deep production expertise with intelligent tech, we’ve built systems that move at the speed of marketing without compromising creative quality. Orb helps teams scale with precision, protect creative integrity, and unlock more value from every asset. 

This isn’t about doing more. It’s about doing better. 

The Orb Way: 

We map what’s slowing you down, then build tailored systems that flex with your team and future-proof your workflow. What sets us apart isn’t just what we build, it’s who we are. 

A collective of producers, technologists, and creative operators who’ve seen the friction firsthand and know how to eliminate it. Every engagement is hands-on, detail-driven, and built to elevate how your team works. 

Built for the modern marketer. For in-house teams juggling more channels, tighter timelines, and higher expectations.  

We bring structure to content chaos. 
Welcome to Orb. 
Let’s build what’s next. 

-Kate

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Let’s Create Something Exceptional Together

Let’s Create Something Exceptional Together

Let’s Create Something Exceptional Together

Have a project that needs smart, scalable content solutions? Whether you’re looking to streamline production, enhance engagement, or localize at scale, Orb is here to help.

Let’s discuss how we can bring your vision to life - get in touch today!